News Article

U.S. Polo Assn

21 April 2022

Two soap stars and a model were at the launch of a new store at Cheshire Oaks Designer Outlet. Popular US fashion brand U.S. Polo Assn. officially opened its doors at the Ellesmere Port shopping centre on Wednesday (April 20).

To mark the official opening of the brand's first UK store, there were product giveaways and special guest appearances. Among those checking out what the shop has to offer were Hollyoaks stars Jennifer Metcalfe and Owen Warner, and Manchester-based model Matt Peacock.

The new store will house the latest men’s and women’s wear collections from the sport-inspired brand. U.S. Polo Assn. has been brought to Cheshire Oaks by its licensing partner, Brand Machine Group (BMG), which partners with some of the biggest and most well-known fashion brands in the world.

"After several years in partnership with U.S. Polo Assn. to market and sell the brand in the UK, we are proud to open our first store, this being the first of many U.S. Polo Assn. stores we plan to open throughout the UK in the coming years,” explained Tom Duncan, brand director at BMG.

"The Cheshire Oaks store will offer high quality service and product, at great prices in the best store environment that U.S. Polo Assn. has to offer."

Read more at: Cheshire Live