Dior boutique and EL&N cafe mooted for Chester H Beauty

The highly anticipated H Beauty store, located in the former Brown’s of Chester building, will have a dedicated Dior boutique and EL&N café area according to updated proposals.

The plans, which reveal details of the store’s interior design, were put to Cheshire West and Chester’s planning department by the Harrod’s brand last week.

The documents illustrate how the two areas of the store could look once the location has been fitted out, as well as external signage at the front of the store.

The Dior boutique is shown with sections for gifting and popular fragrance collections including Miss Dior, Sauvage, and J’Adore, as well as make up counters.

An EL&N café area is also detailed in the proposals, with space for around 20 covers.

The London-based brand is known for its signature bright and luxurious interiors, often featuring foliage and petals.

‘H-beauty’ signs will take the place of the Debenhams branding, with discrete LED lighting added to illuminate the Rows ceiling above.

For the full story, see Chester Standard

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