Sweaty Betty lodge plans for new Chester city centre store

Activewear brand Sweaty Betty is planning to open a new location in the city of Chester. 

The front of the unit will be repainted in pink, displaying the brand’s name, and a hanging sign.

The women’s sportswear brand has around 70 stores across the UK including one at Cheshire Oaks, as well as several locations across the rest of the world.

The application reads: “Proposed works to paint shop front SB Pink and non-illuminated Sweaty Betty fascia signage and new non-illuminated Sweaty Betty projecting sign as per details on drawings.”

Sweaty Betty is currently hiring for multiple roles for the new Bridge Street store.

For the full story, see Chester Standard

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